Genisys Global: Logo Refresh

We recently worked with our partners over at Marketing Refresh to help Genisys Global, an IT company, transition to a more updated visual identity.

As an already established brand, Genisys Global required their new logo to be more of a refresh and update rather than a complete new design.

The logo needed to maintain the circle icon & blue color, while looking clean and professional. With an updated icon and color scheme, Genisys Global has a more up to date look and feel to match their company’s values.

Check out the before & after logo design:

BEFORE:

AFTER:

NEW LOGO STYLEGUIDE:

Thanks for another great project Marketing Refresh!